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SOCIAL MEDIA MARKETING SERVICES MADE EASY

Elevate, Amplify, and Find Your Community

For most businesses, social media is a business necessity. It’s how modern brands build trust, stay top of mind, and drive real revenue in a digital-first world. Whether you’re launching a product, promoting a service, or simply trying to stay relevant, showing up consistently and strategically on social platforms is how you get noticed and chosen. With the right approach, social media becomes your most powerful tool for growth, connection, and conversion.


Every business has a unique story to tell. Let us help you tell your story with social media. 

social media marketing service offerings at forte

Social Media Strategy & Planning

Social Media Strategy & Planning

Social Media Strategy & Planning

  • Platform selection based on target audience and business goals
  • Content calendar creation
  • Hashtag strategy and competitive analysis
  • Trend forecasting and campaign planning

Content Creation

Social Media Strategy & Planning

Social Media Strategy & Planning

  • Graphic design and branded templates
  • Short-form video production (Reels, TikToks, Stories)
  • Copywriting for posts, captions, and CTAs
  • Photography and lifestyle shoot coordination

Account Management

Social Media Strategy & Planning

Account Management

  • Daily/weekly posting and scheduling
  • Community management (responding to comments, DMs, and reviews)
  • Follower engagement and growth tactics
  • Profile optimization (bios, links, highlights, business info)

Paid Social Ads

Analytics & Reporting

Account Management

  • Ad campaign setup and targeting strategy
  • A/B testing and performance optimization
  • Budget management and ROAS tracking
  • Retargeting and custom audience builds

Analytics & Reporting

Analytics & Reporting

Analytics & Reporting

  • Monthly performance reports with insights
  • KPI tracking (engagement, reach, conversions, follower growth)
  • Recommendations for ongoing optimization
  • Competitor benchmarking

Influencer Marketing

Analytics & Reporting

Analytics & Reporting

  • Influencer identification and outreach
  • Campaign negotiation and coordination
  • Content usage rights and performance tracking
  • Local brand collaborations

Case Study: RVA Foodbae

How we grew a local food blog from scratch - to 10k consistent views

Launched with just an idea to bring community back to the Richmond food scene, RVAFoodBae partnered with Forte to bring their vision to life and the results speak for themselves. 


Through a bold, strategic social media marketing plan, we helped them grow their reach by 150% and built a loyal, engaged following. 


Their reels now consistently generate 5K–10K views, fueling rapid brand recognition and community buzz. Forte turned a passion project into one of Richmond’s go-to digital food platforms helping local residents uncover the delicious gems of the ever-growing Richmond food scene.


@RVAFoodBae

You've got social media questions - we've got the answers

Start where your audience spends time. For most small businesses, Facebook and Instagram are a must. If you serve a local community, Nextdoor is incredibly effective. For younger audiences or creative brands, TikTok is a powerful growth channel. LinkedIn is key if you’re B2B.


Consistency matters more than frequency. Aim for 3–5 quality posts per week per platform. Focus on valuable, engaging content that aligns with your goals.


Authentic, human-centered content always wins. Share behind-the-scenes moments, customer testimonials, helpful tips, and before/afters. Video performs exceptionally well, especially on Instagram Reels, TikTok, and Facebook.


Track key metrics like engagement (likes, comments, shares), reach, website clicks, and conversions. Tools like Meta Insights, Google Analytics, and platform-specific dashboards help you measure ROI and refine your strategy.


Social media platforms we LOVE for small businesses:

Facebook

Instagram

Instagram

Still the largest social platform with unmatched demographic diversity. Powerful ad targeting and retargeting tools for driving traffic and conversions.

Instagram

Instagram

Instagram

Visual storytelling at its best. Instagram is ideal for showcasing products, services, and brand personality. Reels and Stories drive strong engagement and reach.

LinkedIn

Instagram

Pinterest

Best platform for B2B marketing, recruiting, and thought leadership. LinkedIn builds credibility and trust through consistent, value-driven content.

Pinterest

Pinterest

Pinterest

Intent-driven platform where users are actively searching for inspiration and products. Pinterest has high conversion rates for e-commerce, lifestyle, and DIY/visual brands.

Tik Tok

Pinterest

Nextdoor

Explosive organic reach and viral potential through short-form video. Tik Tok is Ideal for brands looking to connect with younger audiences and stay culturally relevant.

Nextdoor

Pinterest

Nextdoor

Hyper-local platform perfect for service-based businesses and community engagement. Nextdoor builds trust through neighbor-to-neighbor recommendations and word-of-mouth.

Contact Us

Contact Us

If you're ready to dive into your social media story,  contact us to schedule your free 30-minute marketing consultation.

Forte Marketing Services

Richmond, Virginia, United States

marissa@fortemarketingservices.com

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09:00 am – 05:00 pm

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